Graphic design is all around us. Holiday cards, billboards, ads, or even restaurant menus are all forms of graphic design.
Whether you’re checking out the last spring collection in a catalog or the best comfort food recipes in a cooking manual, you should know that graphic design work has been put into it and that it affects the way you feel about the products you’re viewing.
And you shouldn’t underestimate the power of design to influence your mood.
Graphic designing is a job that requires constant evolving and enhancement, that’s why not matter where you are in your career, a beginner or a pro, you should always be looking to improve your skills.
Here are a couple of ways in which your average graphic designer can work on becoming a better one.
- Always visit your old work over and over
You may think that you’ve memorized every single detail about your last graphic design job, but the truth is, with a little time and distance, you’ll be able to see it in a whole new light.
This is important to do as you’ll be better at being able to tell where you did a great job and where you need some more improvement.
Once you’ve figured that out, you’ll be better able to project your energy on the required skills and to evolve as a designer.
- Always welcome constructive criticism
Better yet, seek feedback. Of course, you’ll be very critical of your work, but sometimes you overvalue some details that others may not see as important and other times you overlook other details that others would deem necessary.
The best way to get a great design is to try to combine all the objective opinions into a final masterpiece.
- Make use of others’ talent
Make sure you check out the work of other talented designers. Analyze their choice of colors, fonts, techniques, and drawings.
Ask yourself how they used the background space, hierarchy, color, harmony, and contrast. Then take what motivates you and what you could use in your own work and start employing it.
- Take online courses and tutorials
You can find numerous ones on the miracle that is the internet. Use your spare time to follow a tutorial that helps you improve your skills and develop your talent.
Through observing and through feedback, you’ll be able to identify the areas that you’d like to learn more about. Find online guides that help you strengthen that area and learn as much as you can!
- Personalize a little
You can use opportunities like designing a t-shirt, creating a blog, developing e-commerce, or even creating illustrations for a project to develop your skills.
When you’re working on something personal, you’re not restricted to a time limit or a due date. This allows you to experiment, make mistakes, redo what you don’t fully approve of, and take your project in whatever direction you want.
This greatly expands your horizons and allows you to explore new idea and techniques.
- Inspire yourself with classic work
Go visit an art gallery or a museum and get inspired by the work of talented artists.
Analyze the atmosphere creation, the line flow within the artwork, and the creation of areas of interest. Try to personalize the techniques and adapt them in your own work.
- Purposefully use colors in your work
When you’re working with colors or combinations of colors, always assign meaning to ones you choose. This creates meaning or a mood for the viewer.
Colors are great and subtle ways of sending a message. Red conveys energy, navy is associated with corporate-related things, and green is relaxing.
When you’re creating the design, use the colors to send your message and make sure part of the message is how thoughtful you are when it comes to your work.
Always ask yourself what aspects of your work are the strongest, and what aspects do you think need improvement?
This helps you get a better idea of where you are and where you’re going.
And more importantly, always keep learning, experimenting and developing new skills. Especially that this field is always evolving and using new tools and methods.